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Periodical article Periodical article Leiden University catalogue Leiden University catalogue WorldCat catalogue WorldCat
Title:Traditional markets in Lagos: a note on consumer behaviour
Author:Sada, P.O.
Year:1974
Periodical:The Nigerian Geographical Journal
Volume:17
Issue:1
Pages:9-21
Language:English
Geographic term:Nigeria
Subjects:consumers
marketplaces
Abstract:Urbanization has long been associated with changes in patterns of social and economic be haviour. Changes in the provision and consumption of goods and services are an important part of the urbanization process. With the increasing level of demand associated with the rising urban population the questions arise whether the traditional markets will be capable of efficiently handling the growing needs of the urban population, and whether the consumers will continue to perceive these markets as attractive sites for the acquisition of such goods. The second dealing with the consumer provedes the primary focus of this paper. The research provides information on the urban consumer as urbanization constinues. Data regarding the patterns of consumer behaviour in Lagos, particulary with respect to the use of traditional markets, were obtained through interviews with nearly 2,000 consumers conducted in a total of 27 markets in metropolitan Lagos. More than 600 persons were interviewed at their places of residence. These data pertain to particular characteristics of consumers, shopping habits, and perception of particular markets. Ref., tables, figures.
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