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Periodical article Periodical article Leiden University catalogue Leiden University catalogue WorldCat catalogue WorldCat
Title:An analysis of linguistic resources found in the advertising discourse used by selected banking institutions in Zimbabwe
Author:Makamani, RewaiISNI
Year:2005
Periodical:Zambezia (ISSN 0379-0622)
Volume:32
Issue:1-2
Pages:107-124
Language:English
Notes:biblio. refs.
Geographic terms:Zimbabwe
Southern Africa
Subjects:banks
advertising
language usage
language
Advertising--Language
Advertising--Banks and banking
External link:https://doi.org/10.4314/zjh.v32i1.58618
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