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 Periodical article |
 Leiden University catalogue |
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| Title: | Indigenous media preferences for reproductive health diffusion among the Yakur of southern Nigeria |
| Author: | Obono, Koblowe |
| Year: | 2011 |
| Periodical: | Journal of environment and culture (ISSN 1597-2755) |
| Volume: | 8 |
| Issue: | 1 |
| Pages: | 62-77 |
| Language: | English |
| Geographic term: | Nigeria |
| Subjects: | indigenous communication systems information dissemination mass media reproductive health Yakö |
| Abstract: | Before the introduction of modern mass media in Africa, the people had a solid communication structure through which different cultural settings were mobilized. In most traditional settings, community members are familiar with folk media, town criers, opinion leaders, age grade systems, the village square, etc. for disseminating information. The present paper examines media preferences for the dissemination of reproductive health information among the Yakurr of southern Nigeria, stressing the value of indigenous media for this purpose. Bibliogr. [ASC Leiden abstract] |
