Film cities and competitive advantage: development factors in South African film

bibliographic database
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Periodical article

Title:	Film cities and competitive advantage: development factors in South African film
Author:	Tomaselli, Keyan G.
Year:	2013
Periodical:	Journal of African Cinemas (ISSN 1754-923X)
Volume:	5
Issue:	2
Pages:	237-252
Language:	English
Geographic term:	South Africa
Subjects:	cinema economic models competition
External link:	https://doi.org/10.1386/jac.5.2.237_1
Abstract:	The post-apartheid film industry is a contested space. This article examines the nature of competitiveness, the idea of film precincts and film and media cities, through the prism of Michael Porter's Diamond Model for Competitive Advantage. Issues of globalization, cultural policy and sector development are discussed with regard to linking micro with macro developments in production, distribution and audience development in South Africa. The article examines micro-macro relations within holistic value chain circuits that connect production (small and large scale) with exhibition (in the form of an employment-generating, national roll out of modular-based mini-cinema complexes). Bibliogr., notes, sum. [Journal abstract]