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Periodical article Periodical article
Title:Market segmentation and micro- and small scale business growth: the case of furniture manufacturers in Mombasa District, Kenya
Authors:Mshenga, P.M.
Maalu, J.
Owuor, G.
Year:2004
Periodical:Egerton Journal of Humanities, Social Sciences and Education (ISSN 1021-1128)
Volume:5
Issue:2
Period:July
Pages:137-150
Language:English
Notes:biblio. refs.
Geographic terms:Kenya
East Africa
Subjects:Economics, Commerce
Small business--Growth
Market segmentation
Furniture industry and trade
Mombasa District (Kenya)
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